Tracy Aliche Consulting
PR Group Coaching2025-10-14T16:46:54-07:00

Tracy Aliche Consulting: PR Group Coaching

Sharpen your story, master your pitch, and gain lasting press through expert-led, collaborative coaching.

Sharpen your story, master your pitch, and gain lasting press through expert-led, collaborative coaching.

Unlock real visibility with a LIVE, expert-led 5-WEEK coaching series taught by sought-after Publicist, Tracy Aliche.

Discover the proven strategies Tracy has used to help clients earn coverage in top outlets like The TODAY Show, Essence, Women’s Health, and CNN, and gain the confidence and tools to do it yourself.

In this hands-on group experience, you’ll refine your story, master your pitch, and build lasting momentum with expert guidance, accountability, and community.

Here’s what a past participant said about PR Coaching with Tracy Aliche
Tionna H., Founder of The Honest Plan

What You’ll Learn in PR Group Coaching

What You’ll Learn in PR Group Coaching

  • Refine Your Story – Clarify your brand message so it resonates with the media and your target audience.

  • Master Your Pitch – Learn how to craft compelling, newsworthy pitches that get noticed.

  • Media Outreach Strategies – Discover the tools and tactics top PR pros use to secure coverage.

  • Hands-On Practice – Apply what you learn in real-time exercises with group feedback.

  • Build Momentum – Discover how to use coverage to create ongoing PR opportunities.

  • Expert Guidance & Accountability – Receive direct coaching and support from Tracy throughout the 5-week series.

  • Insider Tips from a PR Pro – Gain strategies Tracy has used to land clients in Bloomberg, Cosmopolitan, TMZ Live, and more!

Here’s what a past participant said about PR Coaching with Tracy Aliche
Tionna H., Founder of The Honest Plan

Meet Your PR Coach, Tracy

Meet Your PR Coach, Tracy

Tracy Aliche is a sought-after publicist and the Founder & CEO of Tracy Aliche Consulting (TAC), a full-service PR agency specializing in tailored strategies for purpose-driven brands. With a proven track record, Tracy and TAC have helped clients secure high-profile media coverage in outlets like The TODAY Show, Essence, Women’s Health, Good Morning America, and The New York Times.

TAC works across industries including health and wellness, lifestyle, finance, and more, supporting thought leaders, authors, and small to mid-size businesses in building visibility and credibility. With a collaborative, hands-on approach, Tracy and her team craft authentic narratives, leverage strong media relationships, and deliver tailored PR strategies that help clients stand out in competitive markets.

Whether positioning clients as industry leaders or driving brand awareness for businesses, Tracy combines expertise, strategy, and storytelling to create impactful, lasting media results.

How PR Group Coaching Works

👉🏿 Weekly Live Sessions via Zoom:
Five 1-hour sessions held every Tuesday at 8 PM EST, starting 10/28/25 (skipping Thanksgiving week).

👉🏿 Interactive & Guided:
Each session is led by PR pro, Tracy Aliche, in a small group setting for an intimate, collaborative experience.

👉🏿 Hands-On Learning:
Participate in interactive exercises, receive guidance on your PR strategy, and have opportunities for Q&A in every session.

👉🏿 Practical Takeaways:
Apply what you learn with actionable steps and a little (optional) homework to reinforce your skills.

👉🏿 Access to Recordings:
All five sessions are recorded and available for replay, so you can review content anytime.

👉🏿 Supportive Community:
Connect with fellow participants, share feedback, and gain accountability as you refine your PR approach.

Next Cohort Starts Tuesday, 10/28/25 at 8 PM EST

SPOTS ARE LIMITED. These small groups fill fast!

Join us for 5 weeks of live, expert-led PR Group Coaching. Sessions are held every Tuesday at 8 PM EST (skipping Thanksgiving week).

PR Group Coaching only opens twice a year.

The last day to secure your spot is 10/28/25 at 12 PM EST. Don’t miss your chance to level up your PR skills to secure the press your brand deserves.

Claim Your Seat Today

Get the proven PR blueprint that’s helped secure our clients’ top media coverage, and learn exactly how to make media work for you.

Here’s everything you’ll get inside this small-group coaching experience:

👉🏿 Expert-Led Training:
Learn real-world PR strategies directly from sought-after publicist Tracy Aliche

👉🏿 Hands-On Guidance:
Craft your story, master your pitch, and get live feedback in real time

👉🏿 Done-for-You Resources:
Access ready-to-use PR templates, pitch frameworks, and outreach tools that convert

👉🏿 Brand Audit Framework:
Evaluate your brand’s media readiness and position it for maximum visibility

👉🏿 5 Live Interactive Zoom Sessions:
Join one-hour weekly sessions (with full replays included!) to stay accountable and apply what you learn

Pricing: $997

Pricing: $997

That’s less than $200/session — a fraction of what agencies charge. Typical PR retainers start at $5,000/month!

Spots are limited, and this program only opens twice a year. Don’t miss your chance to level up your PR game.

5-Week Program at a Glance

5-Week Program at a Glance

Week 1: Build Your PR Foundation
Create your personalized PR strategy, and learn the must-have assets you need before you ever hit “send.”

Week 2: Get PR Ready
Conduct a full media audit of your brand to uncover your strengths, gaps, and opportunities, and ensure your message and materials are press-ready.

Week 3: Find Your Perfect Media Fit
Learn how to identify the right media outlets for your brand and shape your story with a newsworthy angle that captures attention.

Week 4: Pitch Like a Pro
Create your own pitch calendar filled with strategic hooks and angles — and craft a winning pitch that gets noticed by journalists and producers.

Week 5: Connect with the Right People
Discover how to find relevant media contacts and real-time opportunities so you can confidently reach out and secure the coverage your brand deserves.

Frequently Asked Questions

Who is this program for?2025-10-08T11:51:44-07:00

This program is for entrepreneurs, thought leaders, authors, and small- to mid-size business owners who want to learn how to secure media coverage and build lasting PR momentum for their brand.

Is this program suitable for all types of brands/businesses?2025-10-08T11:51:49-07:00

Yes! This coaching series provides strategies that can be adapted to any brand or niche.

What if I miss a live session?2025-10-08T11:51:53-07:00

No worries! All sessions are recorded and shared with participants so you can watch at your convenience and stay on track.

Will I get personalized support?2025-10-08T11:52:21-07:00

Yes! The small-group format allows for interactive Q&A and personalized guidance from Tracy during every session.

How much time commitment is required?2025-10-08T11:52:49-07:00

Each session is 1 hour, held weekly for 5 weeks. Expect a small amount of optional homework to maximize your learning and results.

Do I need to prepare anything before the first session?2025-10-08T11:53:13-07:00

No prior preparation is required. Just come ready to learn, ask questions, and engage with the group.

What’s the refund policy?2025-10-08T11:53:52-07:00

All sales are final once the cohort begins. This is a live, interactive program with limited spots to ensure a high-quality experience.

Wondering if this will work for you?

Tanisha A. shared her experience…

“Tracy is great at PR. She showed me a lot of different ways to build my brand. What I like about Tracy is that she meets you where you are. She’s very thorough. She breaks things down. She literally gives you step by step strategies…like a blueprint. So that even after PR coaching with her, you still have tools for you to be able to continue the work of growing and building your business. So if you need a PR coach that can help you build and grow your business/brand, get with Tracy!”

Kimberly M. shared her experience too…

“Tracy was very helpful in helping me understand how to secure press for my business. I was completely clueless about the process but now I feel completely confident that I can locate and secure press…Tracy created assignments and resources that made it very easy for me to understand and make a plan for using press to grow my business!.”

Client Media Placements

Another success story from a PR coaching alumni. Kimberly M., Career Coach

Ready to Level Up? This Is for You If…

Ready to Level Up? This Is for You If…

  • You have a story that deserves the spotlight but aren’t sure where to start.
  • You’re an author, thought leader, or entrepreneur ready to increase your visibility.
  • You’ve tried DIY PR before but need expert direction, structure, and accountability.
  • You’re done being the best-kept secret in your industry.
  • You want expert guidance and a proven PR framework without the $5K+ monthly retainer.
  • You crave a supportive community of like-minded professionals cheering you on every step of the way.

Another success story from a PR coaching alumni. Kimberly M., Career Coach

Next Cohort Begins Tuesday, October 28 at 8 PM EST

Next Cohort Begins Tuesday, October 28 at 8 PM EST

Join us for 5 weeks of live, expert-led PR Group Coaching—every Tuesday at 8 PM EST (skipping Thanksgiving week).

Spots are limited and fill fast! PR Group Coaching only opens twice a year, and enrollment closes October 28 at 12 PM EST.

Don’t miss your chance to level up your PR skills and land the press your brand deserves.

Contact

Phone: (908) 219-7655
Email: Info@TracyAliche.com
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Contact

Phone:
(908) 219-7655
Email:
Info@TracyAliche.com
Stay Connected:
IG: @tracyalichepr
Privacy Policy

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